Overview
Purpose
We love to go white water rafting! We want to share this love with you. Here on our website, you can find the best places in the U.S. to go white watering rafting. We will include pictures of our experiences and the best equipment to use. We also want to encourage the world to go white water rafting. We want to show them it is not as scary as it seems. This experience is life changing and something you will never forget. We want to encourage people to get out more and explore the world. If I can do it, you can do it too.
Audience
Our targeted audience is looking for the best places to go white water rafting. These people are adventurous and aren't afraid of anything. We also want to target those who are less experienced and scared to go white watering rafting. We want to show them how they can be safe and how easy this event can be. Our audience's needs are to find the best places to have fun and how they can best do that. People can access our website through their desktop, mobile device, or even their laptops. We are targeting people of all ages, young and old.
Branding
Website Logo
Style Guide
Palette URL: https://coolors.co/f1e8b8-e79a73-d86f6f-8f8f8f
| Primary | Secondary | Accent 1 | Accent 2 |
|---|---|---|---|
| #E79A73 | #F1E8B8 | #8F8F8F | #D86F6F |
Typography
Heading Font: Tahoma
Easy to read
Paragraph Font: Tahoma
Easy to read
Normal paragraph example
The best Whitewater Rafting in Colorado, White Water Rafting Company offers rafting on the Colorado and Roaring Fork Rivers in Glenwood Springs. Since 1974, we have been family owned and operated, rafting the Shoshone section of Glenwood Canyon and beyond.
Colored paragraph example
Trips vary from mild and great for families, to trips exclusively for physically fit and experienced rafters. No matter what type of river adventures you are seeking, White Water Rafting Company can make it happen for you.
Navigation
Site Map
The Site Map of a site is just like it sounds…it is a map of the pages in a site and how they are related and linked together. From the map above we can see that we will eventually have the Home page and 2 sub or child pages.
The lines that connect them all together indicate that each page should be accessible from any other page, it is essentially showing us the global navigation for the site.
Wireframes
Wireframes are like blueprints for making webpages. They should show the major sections of content that will be on the page and the relative locations of each element. In the wireframe below you can see there will be 6 sections to our page:
- At the top we have a section with the logo (the box with the mountain means an image) and the navigation bar.
- Then there is a banner image that stretches all the way across the screen.
- Next we have some text and an image
- ...followed by another row made up of an image and some text.
- Then one more section of text with no image.
- Lastly, a footer containing a copyright/name line and 3 social media icons.
